Domestika is a global creative community where top experts share their knowledge through professionally produced online courses. In addition to its main product, the platform offers users a variety of educational content such as eBooks, YouTube tutorials, and podcasts.
My primary responsibilities as a senior designer included leading art direction for high-end photo productions, collaborating with photographers and marketing teams to ensure a cohesive visual identity.
I developed branding assets and promotional content for global campaigns, including CRM, social media, digital ads, and email marketing.
I also drove creative ideation and storytelling by curating mood boards, storyboards, and brand concepts to elevate brand messaging. Additionally, I worked closely with product, marketing, and internal teams to ensure design solutions aligned with business objectives.
Domestika is a global creative community where top experts share their knowledge through professionally produced online courses. In addition to its main product, the platform offers users a variety of educational content such as eBooks, YouTube tutorials, and podcasts.
My primary responsibilities as a senior designer included leading art direction for high-end photo productions, collaborating with photographers and marketing teams to ensure a cohesive visual identity.
I developed branding assets and promotional content for global campaigns, including CRM, social media, digital ads, and email marketing.
I also drove creative ideation and storytelling by curating mood boards, storyboards, and brand concepts to elevate brand messaging. Additionally, I worked closely with product, marketing, and internal teams to ensure design solutions aligned with business objectives.
